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Upcoming

Events

8th Regional CRM Arena

Conference on Customers Relationship Management. All-powerful CRM - Legend or Myth?!

Location:

The Regent Esplanade, Zagreb, Croatia

See the map

Date
03
05.2011

Event Programme Sponsors Registration

"Think of your customers, not of your competitors. Competitors represent your past, such as through years, some common habits become rooted. Customers are your future, representing the new chances, ideas and path to the stars." - says Michael Dell owner of Dell Corporation.

In a time of global competition and significant economic transformation, where companies are in interaction with conscious customers - managing and building long term relationships with clients and their loyalty represent a challenge that is necessary to bridge so that company survive in the demanding market in the era of Social Customer.

How mature is your company's Senior Management in the acceptance of role and responsibilities of introducing changes which are the main precondition for successful managing of relationships with customers? Are you prepared for interaction with a new customer - Social Customer - through new channels of communication? Are you, in fact, prepared to think about customer or competition? In the election year a special consideration should be granted to the CRM system in public services that should play a major role in communication with the electorate. What kind of practice is expected in this area and how well are prepared our parliamentary parties for the changes and adapting to the needs and expectations of their voters, how fast can they react? Do they follow the new trends of development as well as influence of social networks?

Listen to the lectures and numerous panels of leading experts in the area of customers management that will present the new opportunities for better access to your clients. For details on the CRM Arena program visit www.infoarena.hr.